Melissa Williams

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Position: 

Corporate Director of Senior Living Sales & Marketing

Responsibilities: 

As a member of the LSS senior executive team, Melissa is responsible for providing marketing and sales direction and oversight to the six senior living communities. Her responsibilities include identifying key areas of development integral to the establishment of marketing best practices and the achievement and maintenance of optimal occupancy. As part of her role, Melissa not only oversees the development of the community’s marketing plans, she also provides training and support to the sales and marketing team to successfully implement the plans.

Group: 
LSS Corporate Directors
Contact: 

1050 Pennsylvania Avenue, York, PA 17404
717.854.3971 x10419 (phone)
717.852.0900 (fax)
mwilliams@lutheranscp.org

Education: 
  • Bachelor of Science in Education, Millersville University, Millersville PA
Accreditations/Certifications/Licensures: 
  • Certified Aging Services Professional National Certification Program (CASP) 
  • Marketing Professional Certification (CMP)
Professional Affiliations: 
  • Marketing and Public Relations Society 
  • SMEI 
  • LeadingAge PA
  • LeadingAge
  • APCA & PALA
Professional Awards or Honors: 
  • Complete Healthcare Resources Partners Award 2003, 2006
Community Organization Affiliations: 
  • Leadership Lebanon Valley Board Member (2009-present) 
  • Senior Outreach Services – Steering Committee (2008-present) 
  • American Business Women’s Association